Sunday, April 7, 2013

Multiple Ventures or Focus on One?




The debate goes on.  More times than not, I’ve heard one marketer or another say “Don’t put all your eggs in one basket”.  And another will say, “You can’t have enough focus for more than one product”.  From one extreme to another.  


I’m sure they all have their reason for believing as they do.  I’m just not entirely convinced  one way or the other.  On the one hand, you have a product or service you want to promote.  How are you going to do that?  Free advertising? Traffic exchange?  Write PR or Blogs and post those on your own site and any other that allows blog posts?  Every one of those avenues produces a link for you to promote in order to drive traffic to see your main venture, right?  If you promote those links also, are you fickle?  A scatterbrain, not to be trusted?  Because you are starting an online business, you are cash challenged.  When you are offered a way to earn some advertising credits promoting that site, are you really going to say, no?  Not only that, but your social sites have links, your auto responder, your splash pages. 


Everything you do to promote your one main venture has generated a link which you need to promote some way or another.  What are you going to do?  If you have a revenue sharing site, where you advertise, and you earn interest without promoting it  are aware that you can earn more money by sponsoring, right?  Another link.  Another venture.  Now you have a slew of links to put on a rotator and what does that produce?


So, you put all your links on your very own website, are you guaranteed that your visitors are going to follow all your recommendations?  Are they going to click all your links?  Will you need to promote you links elsewhere?  Yes, you will.  So now what has happened to focusing on one thing?



Are you clicking ads while you write your PR?  Are you clicking ads to build credits as you copy and paste ads to your free advertising sites?  


I just thought of one thing that may be able to help you and me too.  Have you noticed one of the sites to share is ‘Digg’?  They don’t ask you for anything except a link.  When you place your ads for the month, keep your links to the ad in note pad.  Keep your auxiliary site links in notepad too.  And share them to Digg.  You will get traffic.   Do a couple when you share your associate’s PR.  Do a few, every couple of hours.  The traffic  your ads get will cause your ad to be on the first page of that advertising site, too.  That way, you don’t need to worry about your ads being buried under new ones.  Refresh them through sharing the link on Digg.


If you like that tip, give this site a look.  Join me here and I’ll share some other tips with you.


You can greatly simplify your marketing experience with this company.  


Bessie Mathis

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